In order to design the headphones more accurately we've been asked to create a persona. A persona is made by making a description of someone who would likely be customer. To do this I've searched for a picture of a person I would imagine as a customer. Based on this picture I've made a detailed description of how I would imagine this person's life and personality.
Name: Nadir Homan
Age: 28
Marital status: Unmarried
Family members:
- Mother: Zena Ahmadi
- Father: Albert Homan
- Little brother: Yoeri Homan
Job: Cabinet-maker
Income: €33.300,-
Educational attainment: Mbo-3
Residence: Overveen
Hobby's:
Reading, cycling, listening to music, going to festivals.
Music preference:
Rockabilly, Indie and alternative metal
Vacation preference:
Camping in the mountains or by a lake or river.
Personality:
Quiet, loves nature, likes to look well-groomed and partially follows current trends because of it. (Isn't a fashion-freak)
Extra Info:
Has a dutch girlfriend for over a year now. She's blonde, has blue eyes and likes fashion, social media and make-up. During the day she likes to wear casual clothing and little to no make-up. She loves Nadir because of his sweet character, creativity and love of festivals. Nadir lives together with his parents and little brother in a semi detached house near a park and a canal. Nadir still lives at home because he would like to save money for a sale house. On +/- 3 kilometer distance he owns a workshop. As a means of transport he owns a volkswagen transporter T-4 but mostly uses it to move materials to his workshop. When it comes to moving himself around he prefers his Batavus Criterium 1980 bike. On the weekends he often takes his dog for a walk in the forest together with his girlfriend, parents or one of his friends.
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